Projects & References

Green Brands Validation

Austria, Germany

GREEN BRANDS is an international brand-marketing organization dedicated to the promotion of environmental sustainability.

Companies nominated for a GREEN BRANDS SEAL will be invited to take part in the validation process. If a company chooses to participate, they will first receive a series of questionnaires that have been developed in collaboration with the international sustainable research institute SERI (Vienna) and ALLPLAN GmbH, an independent consulting company for environmental protection and sustainability. After careful evaluation of the filled-out questionnaires, a company’s level on the GREEN BRANDS INDEX is determined. Only upon reaching or exceeding the benchmark score of 51% will a company be eligible to be honoured as a GREEN BRAND and receive the GREEN BRANDS SEAL.


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